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Why you should hire for culture, and train for skill in your mortgage office

Employees who “fit” enjoy greater success and longevity Research has concluded that employees who fit well with their organization, coworkers, and supervisor had greater job satisfaction, superior job performance, and were more likely to remain with their organization. In other words: make sure your hire fits the culture of your organization and you could be […]

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Help files to solve your Floify conundrums

Floify is designed to be a simple and intuitive interface for mortgage originators to collect borrower documents, and automatically update borrowers and third parties on the progress of their loan. However, occasionally there are hiccups, and we have begun rolling out fresh help articles to address some of the common sticking points for users. Borrower […]

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How to deal with Luddite mortgage borrowers

Written by Floify’s Dave Sims for Inman.com. Reposted here with permission. I’ve heard many stories about technology-averse mortgage borrowers. Below, I’ve listed common objections to using technology during the mortgage process from borrowers, followed by answers to help borrowers overcome their objections. Although these are aimed at a mortgage scenario, they could be applied to […]

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5 tips to landing more mortgage business by keeping your promises

Written by Floify’s Dave Sims for Inman.com. Reposted here with permission. When we were kids, we were taught never to break a promise. But in the grown-up world of mortgages and real estate, delivering on your promises is a technique that will land you more business. I’ll show you this technique. It’s a very simple […]

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