Create the Ultimate Borrower Experience by Embedding Floify in your Website

Create the Ultimate Borrower Experience by Embedding Floify in your Website

DISCLAIMER: THE TECHNIQUE DESCRIBED BELOW IS CONSIDERED ADVANCED, AND SHOULD ONLY BE IMPLEMENTED BY A QUALIFIED WEB DEVELOPER. FLOIFY DOES NOT OFFER SUPPORT FOR EXTERNAL EMBEDDING.

Out of the box, every Floify team is given a branded and unique subdomain where their point-of-sale and 1003 loan application lives on the web. When your clients receive their first welcoming ‘needs list’ email from the system, the link provided will bring them to that branded subdomain to access their loan flow.

But what if you could direct them to your personal website instead?

You know, the one you spent hours getting fine-tuned and branded *just* the way you want it.

Fortunately, with technical assistance from your web developer, you can create the ultimate seamless mortgage experience by integrating and embedding Floify directly inside of a page on your website.

Prospects could complete a 1003 without leaving your website. Borrowers could upload their documentation and check on the status of their loan without leaving your website.

By crafting a process that puts your website as the digital centerpiece of the transaction, you gain valuable influence over everything else that your clients or prospects see when they visit. You can use the opportunity to educate prospects on what to expect during the loan process or give them calculators and tools to interact with.

Floify was built from the ground up with an unprecedented level of configuration that puts your branding and customizations to the forefront. Your web developer can utilize the platform’s custom CSS and Javascript functionality to completely overhaul the look and style of Floify so that the system conforms beautifully with your website’s design – colors, fonts, etc.

Even if you didn’t want to dive that deep into the style customizations, Floify’s 1003 has a super-simple configuration that can be used to change the color scheme of the application.

As you can see below, we did a quick embed of the Floify 1003 right here in this blog post, and then changed the color scheme of the loan application to match the purple in our logo/brand palette.

This is by no means a high-quality implementation like you would expect from a seasoned web developer, but you can easily see that the full power of Floify is readily available right here, right now.