Drive Mortgage Success with Floify
Innovative Digital Loan Origination Solutions for Today's Modern Mortgage Professional
- Automate workflows for a seamless and efficient mortgage process
- Leverage cutting-edge tools to deliver exceptional experiences
- Create customers for life with post-close care tools and incentives
- Differentiate your brand with robust customization and continuous innovation
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Maximize the Efficiency of Your Origination Process
Take your production to the next-level with a platform designed with the mortgage originator's workflow in mind.
From application and document management to dozens of automated communications, Floify frees up mortgage pros to focus on high value tasks.
Key features include:
- Boost speed-to-lead with automated needs list creation, credit reporting, and more
- Run Dual AUS and compare results side-by-side
- Empower borrowers to get to the finish line faster with Closing Accelerator

Customize Your Borrower's Journey Every Step of the Way
Deliver an engaging and enjoyable digital mortgage experience that differentiates your brand to borrowers.
Packing features and functionality only available from a robust point-of-sale platform, Floify makes it easier than ever to stand out.
Key features include:
- Intuitive, mobile-responsive design requires no app downloads, ever
- Collaborate with borrowers in real-time with Co-Pilot, featuring Quick Assist
- Design every detail of your communication strategy with template-driven email/SMS updates

Allen Coombs utilizes Floify to help simplify the loan application process for his borrowers
“Having my clients do the application through Floify has changed my career. It has freed up more time for me to get more business, instead of spending that time taking an application over the phone, which took up to an hour.”
Tap In To Industry-Leading Configurability
Every workflow is unique and mortgage originators need a system that enhances, not limits, their process.
With Floify, you'll have a massive number of configuration options to build your digital origination process exactly the way you want it.
Key features include:
- Integrated with beloved mortgage systems (LendingPad, Surefire, Plaid, AccountChek, DO, DU, LPA, credit, + many more)
- Advanced task management automation for teams
- Custom fields, layouts, and business rule data management

Create a Customer for Life with Closing Accelerator and Customer Capture
Simplify your borrowers' home and move, and differentiate your business, with Porch's free home management app for iOS and Android.
The home concierge service helps borrowers with every aspect of their pre- and post-move experience, including:
- Providing digital moving checklists
- Automatically creating to-do lists using data extracted from home inspection reports
- Gift your borrowers up to $500 in welcome gifts and offers*
- Keep their family safe with Free RecallCheck for home appliances ($90/year value)
- Stay in front of the borrower post close with your contact information featured in the app


Get Award-Winning Support When You Need It
Even the best mortgage pros need an assist from time-to-time.
With one of the most renowned support teams in the industry at your back, you'll be able to originate with ease knowing we're just a call, chat, or email away.
- Floify Academy: training videos, help articles
- In-app live chat support during business hours
- Weekend and evening availability
Trusted by 3,000,000+ users, including some of the world's most prestigious lenders.
Calum Ross relies on Floify to drive personal production and revenue in his loan origination process
"I signed up for Floify in 2015. Since then, I have averaged over $165 million in personal production and never had to email a client for documentation. The $79 monthly subscription cost contributed to my revenue of over $100,000 per month."
Calum Ross, Principal Broker, The Mortgage Management Group




